Gregory Ormson writes about yoga, motorcycling, writing, and music. He needed an elegant new website which would help him to keep in touch with his readers, and to share his articles and news.
It needed to neatly organize his blog posts on various topics, convey his expertise, and portray his personality. It also needed to present him in the best possible light as he sends out his yoga book proposal to agents.
The background is a photo taken by Greg. The visual design is carefully balanced and blends a strong red with softer shades of sky and earth.